Written By: Linda Fort 4/9/15
Reading’s bus company donates free advertising to the charity Support U.
Reading Buses has donated advertising to the charity Support U in the run-up to Reading Pride event at Kings Meadow on Saturday.
Chief executive officer of Reading Buses said Martijn Gilbert said: “It’s great that we’re being able to support Reading Pride this year and the Support U charity.
“As well as the bus, with its striking adverts on both sides, some of our team will also be taking part in the Pride Parade this year which traces a route through the centre of Reading to Kings Meadow Park.
“As both a major and modern employer in the town we have a very diverse workforce and this is a brilliant way of showing our support for this,” he added.
Support U chief executive Said Andrew Stonehill-Brooks said: “The team at Support U are proud to be working in partnership with Reading Buses to strengthen the message of acceptance and diversity for all, both within their employee base and to the wider public.
“Our joint effort to stamp out homophobia through positive reinforcement of LGBT life has been actively embraced and championed by the team at Reading Buses. We look forward to working closely with Reading Buses over the coming months as we #uselesshate and get #onboardfordiversity.”
LGBT stands for lesbian, gay, bisexual and transgender.
This year’s line up at Reading Pride in King’s Meadow includes Britain’s Got Talent winner Jai McDowall, Canadian-American singer Stacey Jackson and 1990s house chart toppers N-Trance.
The parade starts at 11am on Saturday, September 5, from Reading Station and continues down Broad Street and through Forbury Gardens to King’s Meadow where the festival begins at noon.